Learn Tips, Trick And Marketing Secrets From Amazing Ideas, Inc

Marketing Insights For Free

If you saw my last post which was a copy of my last Press Release, then you saw that I’m currently giving away one of my books for free. The specific book is on Online Marketing of Your Business.

Since I do not know each and everyone coming to my site, I don’t know how much you know about me. However, let me just quickly say, that I have a very vast experience of running businesses (smaller and a few somewhat decent in size). The businesses of past and of present have spanned many varied industries, cultures, countries, States and even continents.

Common for all the businesses I have run or still am involved in, and common with any other business I have encountered is a need for marketing. Marketing that actually works.

I have tried a lot of different tactics and I have wasted a lot of money on the wrong marketing avenues. I have in addition spent huge amounts of money and time studying with some of the top marketers of today (predominantly in relation to online marketing).

Well, as you may assume, I have over time learned both from personal experience and from many mentors what marketing works, what makes sense to engage in depending on your time frame, work you want to allocate to it or money that you are happy to invest in it.

So here’s the thing.

While, I’m currently giving away one of my books for free, that is inevitably an offer that will in all likelihood go away at some point – either in near future when the small stock I have left has been given away or when I get tired of re-ordering new books (and gotten tired enough of that expense) and thus will end the offer.

However, I still wish to share the insights that have gained over the years. Insights that I have paid for expensively via personal experience via the businesses that I have marketed or via studies with my many mentors (programs that typically run at $1,997 to $10,000 a piece).

Let’s be honest here. It’s not just that I wish to be all altruistic (although that does play a part too). But there’s actually also something in it for me too. To begin with, I believe it’s good karma. In addition though, it honestly inspires me and also makes the knowledge more clear for myself too. If ever you have shared your knowledge with others, such as in teaching someone something, then you know that for you to teach it, you actually had to become even more savvy and knowledgeable of your content and lessons. In other words, when I teach or show you the insights, that I have gained and I can share, then I become even better at it too and my insights become even more clear and solid.

So while, I will feel really good about helping you with my insights, I will actually become even better at it myself. This is important for me too. Not just for the businesses that I still run or those that I will be involved with in future. But it also is incredibly important for one of my current businesses that actually helps businesses with their online marketing and other online presence.

Amazing Ideas, Inc. is my marketing agency. I have had this business for a little while now, but not really until about a year ago did I open up officially for business offering online marketing services for other businesses. When I show you or teach you my marketing insights, I become better at marketing too and I gain more clarity about which elements actually produce that best return. This will become extremely valuable for the clients of Amazing Ideas, Inc. and thus will aid in producing solid results for the company. In other words, this is a win-win-win.

The message here for you, is that if you wish to learn more marketing insights from me, then you can pick up a lot by following the posts and article series that I run on the website of Amazing Ideas, Inc, http://www.amazingideasinc.com

I hope that I will see you there soon.

One little pat on your shoulder: If you truly do not wish to miss out on the tips and marketing lessons, then you should sign up for the updates. That way you are sure not to miss out and in addition, you will very likely gain even more secret lessons that I’m sharing only with my subscribers over there. To sign up, head directly to http://www.amazingideasinc.com/sign-up

If you have no interest in marketing advice, tips and secrets, then this is just not for you. If you still are either curious about what I’m engaged in on ongoing basis, then just stay here with me on http://www.mikkelpitzner.com. Here, I mostly write about my activities, certain personal thoughts, my thoughts on leadership, business and mindset.

If you run a business yourself, however, you might actually be interested in actually following along both on www.amazingideasinc.com and on www.mikkelpitzner.com and of course you are invited to either or both.

Go Out There A Be Amazing With The Help Of Marketing Castle Rock

Walk The Talk

Bummer!

I just completely bombed with some of my newer activities. It’s in my business of Amazing Ideas, Inc., which basically is a marketing company in Castle Rock, Colorado. Via this business I sell online marketing, web designs and strategic online presence – your online DNA.

Among the services that we offer here you will find the “get ranked high on Google for your relevant search term” offer. Since I have studied this excessively since 2008 with all the best marketers of today, I would say that I have quite a big insight into how you can make this happen and get your results. Ultimately, what you are looking for is for customers to come chasing you down rather than you having to chase after customers in order for your to get the revenues for your business.

There are many factors that you put in place to achieve your high ranking and with Amazing Ideas, Inc. we only employ natural and real avenues, what is often termed “White Hat” applications as opposed to the sneaky “Black Hat” tricks that many marketers use.

We don’t use “Black Hat” tricks, cause ultimately what these are, are just a way of “cheating” Google to rank you better. But Google is not stupid. they study continuously what goes on and with their algorithm updates they will eventually close up the loop hole that you may have found and all of a sudden your beautiful and somewhat undeserved high rank will be forever gone.

So no Black Hat tricks for us, please. We want to be ranked, but only when it makes sense and actually adds value to the user. If we don’t add value to the end user, it’s probably because we didn’t reach the right user and we didn’t reach the right user when we tried to rank for something that is in fact not relevant to the user. When we don’t add value to the end user, they don’t buy from us and we gained little if anything at all.

 

Anyways, we have been focused on helping other local businesses getting their online presence right so they could reap the benefits and grow their business. In other words among other things we have helped them get high ranking with Google, so that they derive more leads and ultimately more customers calling upon them.

Meanwhile, being so focused on others, meant we actually forgot about ourselves entirely. That’s right we did nothing for our own ranking for relevant search terms including the words “Marketing Castle Rock”.

This naturally also begs the question for someone who gets introduced to us of, how can we sell “Get Ranked High Solutions”, when we in fact are not ranked high ourselves for relevant keywords?

It’s a matter of walking the talk.

Whoops!!

Big Whoops!!

 

OK, at least we are still early in the game, so we have commenced a little bit of effort in the matter and expect to see some results very soon. In fact we actually did get us from page 21 of Google to page 1 in a matter of a few hours. Not the best of “true” placements, but considering the extremely short time period and the extremely broad search term (“Marketing Castle Rock”), I’m actually stoked. And more to the point, it also proves that we can live up to our claim of making such results happen.

We will continue a bit of work on our keywords and of course we will need to expand upon these as we go along. Marketing Castle Rock is not too specific and will not yield the optimal results in all likelihood.

You can read more about the story on our website at Amazing Ideas, Inc. and learn more about why local search results may be particularly important for any business. Also, we would love to help you out too if you are in need of updating or optimizing your online web presence. Just send us an email to info@amazingideasinc.com. We would love to hear from you.

Amazing Ideas Inc Castle Rock Marketing 1200x630

Building My Marketing Company

Especially since 2008 I have intensively studied marketing – with a focus on online marketing. Those who know me, knows that I am engaged in many varied businesses and actually has been for a majority of my life. I love doing multiple things, new things and to seek new possibilities and opportunities.

What I learned early on is that every business is in need of great marketing. I have learned that first hand from running several different businesses spanning many unrelated industries across borders of countries, States and continents.

So even in my early stages of doing business I was engaged in marketing, but it wasn’t really until I moved to the US that I really decided I wanted to learn more in debts about what works and what doesn’t work. In addition my move to the US and not least the huge consequences I suffered from the horrible financial crisis of 2008, made it necessary for me to reinvent myself to certain degree and inadvertently, I began consulting on marketing aspects.

A couple of years ago I moved to Colorado. Up from Florida. I decided to establish a company from which I could sell my services and expertise and I named it Amazing Ideas, Inc.

Via this company, I’m now building a base of more and more clients, helping them get something out of their marketing dollars. Just looking around and you will see so much misspent money and misspent attention in terms of marketing that will give the spender little if any results. By setting yourself up the right way, you can actually turn a really sound return of investment out of your marketing budget.

That’s what I help clients do.

I get them straightened out with some of the most important aspects of their online marketing efforts and their online presence – what I also call their online DNA. I help them get automated on many of the follow up procedures and set in place a system that can almost handle itself entirely and work for them, even when they are not working themselves. 24 hours a day, 365 days a year.

Such is the power of online marketing and the tools and systems that are available to us today.

Anyways, my Amazing Ideas, Inc. is naturally open for business from any- and everywhere, but currently I’m focused on getting a stronger foothold locally, which means that I’m specifically targeting local businesses here in the Castle Rock area of Colorado where I presently reside.

Here’s a post about it from yesterday.

 

Now, that said, I just did a small survey of the Fortune 100 companies of the United States. Would you believe it? A full 32% of them are making at least one hugely grave mistake, that I could actually fix for them, probably relatively easily, quickly and rather inexpensively.

In other words, I probably should reach out to them to point out their hugely disservice to their businesses.

Well, we’ll see.

Meanwhile, be sure to reach out to me if you wish for me to help you and your business with your online marketing. I would love to help and would appreciate the business too of course.

 

Google's New Algorithm Change Is A Blessing For A Lot Of Businesses

Why Google’s Latest Algorithm Change Is A Great Blessing In Disguise

I wrote a new article today that spells out a great and possibly somewhat unique opportunity that many businesses have right now. It’s an open window, but who knows how much longer it will stay open.

 

Why Google’s Latest Algorithm Change Is A Great Blessing In Disguise

Google's Mobilegeddon Algorithm Change Is Awesome For The Businesses That Knows How To Use It To Their Advantage

The latest algorithm change that Google rolled out April 21st this year could be a great opportunity and a blessing in disguise for a lot of businesses.

The algorithm, which has lovingly been nicknamed Mobilegeddon, now favors mobile-friendly websites for all searches carried out on mobile devices. The change only affects search results done on mobile devices and therefore you won’t find any changes affecting your searches done on your laptop or desktop.

But seeing that more than 60% of all searches these days are done on a mobile device the algorithm change is to be considered extremely important. In the extreme version, if your website is not mobile friendly, then you may just have lost 60% of all your online traffic (60% of all your new potential customers has just been eliminated from your business).

If your website is not mobile-friendly and you still have not noticed any changes in your inbound calls and connections from new potential customers, then it might just be a matter of time before you will. Google specifically has stated that crawling and re-indexing the websites may take a little time, but the effect will take place.

There’s a great post by Google that offers you more insights to the algorithm changes that I highly recommend you check out. You can find it here: http://googlewebmastercentral.blogspot.com/2015/04/faqs-april-21st-mobile-friendly.html

So why could this algorithm change potentially be a blessing in disguise for your business?

 

You can read the full article over at Amazing Ideas, Inc.

Mikkel Pitzner Speaks At Beyond Strategy's Workbench

Mikkel Pitzner Speaks At Beyond Strategy’s Workbench

Workbench lead by Ingrid Pyka, the CEO of (Going) Beyond Strategy invited Mikkel Pitzner to share his insights to how to become and be memorable in a world that is increasingly losing attention span.

Mikkel Pitzner Speaks At Beyond Strategy's Workbench

I had the utmost pleasure of presenting my insights on what I call The Attraction Factor or rather a sub part of this which is about how you create an attractive character that people will resonate with and become attracted to, so that you will attract your ideal clients and more business, while simultaneously eliminating those who will just rob you of your time.

Speaking on May 6 and May 7 to a couple of groups of entrepreneurs, I had the distinct pleasure of sharing some very specific thoughts on the Attractive Character creation and drawing in personal experiences and referencing examples from the world around us that we can all recognize.

Workbench is a recurring Meet Up event organized by Ingrid Pyka, who is the CEO of Mish & Tish Publishing and a Founding Consultant with her firm (Going) Beyond Strategy. The entrepreneurs who get together for these bi-monthly meetings come from all kinds of businesses and industries.

It was a truly enjoyable experience and I thank Ingrid Pyka for the opportunity and the groups of entrepreneurs for listening so attentively.

Get help turning your website into a mobile friendly website

Mobilegeddon Is Here – But Why Should You Care?

Mobilegeddon Is Here – But Why Should You Care?

 

A new algorithm changes makes it necessary for businesses to ensure their websites are mobile friendly or they stand to loose 60% of their trafficMobilegeddon – the nickname that Google’s latest algorithm update that took place on April 21st this year has acquired – is here.

It’s a big change and a change that makes sense. With the update Google is really trying to ensure that users (Googlers) will get the best experience when using their platform. In other words, Google’s intention is to do good for the users, which is great. Have you ever looked up something on the internet on a mobile device and be led to a website that was completely unreadable on your device? A website that you would have to zoom in – zoom out – scroll and pan – left and right – up and down? We all have and yes, websites like that are annoying to say the least. Try to hit a tab (link) and you sometimes will activate the link just above or below (or next to) the one you intended for. Not a great user experience.

What the algorithm update has implemented is to favor websites that are mobile-friendly.

 

You can read the full article over on Linked-in

Marketing Roadmap

Mikkel Pitzner Adds Marketing Roadmap Certification Consultant To His Curriculum Vitae

Mikkel Pitzner, serial entrepreneur, business consultant, professional board member and consultant, receives special Marketing Roadmap Consultancy Certification

Castle Rock, CO – February 2, 2012 – Mikkel Pitzner, serial entrepreneur, high performance coach, professional board of directors member, best-selling author and top marketer recently added Marketing Roadmap Certified Consultant to his curriculum vitae.

Mikkel Pitzner Marketing Roadmap Certifed Consultant

Mikkel Pitzner recently completed the study of a special marketing consultancy program titled Marketing Roadmap which has been created by top marketer Pam Henrickson and survey expert Jeanne Hurlbert and is a special 4-step marketing program aimed for businesses.

Said about the Marketing Roadmap program:

“All too often, business owners don’t have a solid plan for their marketing and products and instead run their businesses by the seat of their pants, based on the idea, flavor, or shiny object of the moment or swayed by what happens to be right in front of them at any specific point in time or by what fire they are required to put out. Worse yet, they often feel guilty or overwhelmed because they’ve been told what they need to do — write daily Facebook posts, manage their Twitter feed, maximize YouTube, do Google hangouts, publish a blog, write articles, conduct webinars, create a podcast, speak, sell and manage their businesses — but they have difficulty getting it all done.

Marketing Roadmap is your solution to cure overwhelm and open up the door for more freedom and fun in business. It’s a four-step system to help you organize your marketing around your customers. By delivering the right message to the right people at the right time, you’ll discover how to get better results from your content, product creation and marketing—with less effort. You’ll have a simple, organized marketing plan (that we’ll help you create, step by step)! You’ll spend less time in the “got-to”s and guilt—and discover what owning your business should be like: fun, financial freedom, family, and friends.”

Mikkel Pitzner is already a highly accomplished marketer and has throughout a number of years helped several businesses with their marketing needs and has helped them with more traffic, leads and growing sales with his marketing company named Amazing Ideas, Inc. Serial Entrepreneur, professional board member in Denmark, Sweden and the US, consultant, investor and dreamer extraordinaire, Mikkel Pitzner is a Partner of unique marketing and trailer rental company, Freetrailer, which currently operates throughout Denmark, Sweden and Germany with more countries to come. He is the Partner in a company named Aksel & Ko that finds that special gimmick or solution corporations need for their marketing and campaign purposes. He is the CEO of RetailWise USA that provides highly valuable surveys and insights to large retailers and help them gain perspective of the true potentials of individual stores. He is also the CEO of Pivot Point Enterprises which has launch a unique online business platform for businesses of all sizes and any industry on which to collaborate and manage all their business processes and so much more.

In addition to his business endeavors Mikkel is a multiple best selling author with his latest book “Successonomics” being his 8th best selling book (out of 9 books so far) published thus far and has been recognized several times by The National Academy of Best-Selling Authors™, an organization that honors authors from many of the leading independent best-seller lists. In his writings and via his High Performance coaching, Mikkel teaches entrepreneurs how to create a business that will provide for the lifestyle of their choice while taking them off the treadmill of their job, so they can spend their time on things of their choosing. Mikkel is currently working on his latest book titled “The Automated Millionaire”.

Mikkel Pitzner has been featured on CNBC, ABC, CNNMONEY.com, Entrepreneur, Fox News, CBS News, The Wall Street Journal, Fortune, Fast Company, SmartMoney, USA Today and NBC, America’s PremierExperts, Børsen, Berlingske Tidende, Erhvervsbladet and Näringsliv. Mikkel Pitzner was also a guest at the Brian Tracy TV Show, Amino TV, The Secret Entourage and radio program Money for Lunch.

Mikkel Pitzner is currently finalizing work on several information products on each its own topic, but all based on experiences of his own and from his vast studies and education. As mentioned above these programs soon to be released teaches the basic tools need for entrepreneurs to run their business, how to become an automated millionaire, how to build a business and finally a program on goal setting.

More About Mikkel Pitzner:

Originally from Denmark, Mikkel Pitzner he used to run what turned into the fourth largest car rental company while he quardrupled its number of locations and a leasing company he lead to a doubling of size. The company was Pitzner Auto, which during the latter years under Mikkel’s management also became the Budget Rent A Car licensee for Denmark. Mikkel left the company after being instrumental in the challenging sale of the company in a sale that actually comprised a split of the company to 3 different buyers.

From later 1996 up until end of 2010 he owned and operated the largest limousine service company in Denmark which profits he managed to grow 3200% during the first year of ownership alone. The company served the most discerned clientele including no less than 3 recent US presidents, being George Bush, President Clinton and President Obama, the latter during the World Climate Summit meetings during 2009, servicing more than 200 limousines to the US Embassy of Copenhagen along with numerous other embassies, countries, royalties, celebrities, multi-conglomerates etc.

Mikkel Pitzner also successfully ran an import and distribution company of scuba diving equipment until that company was sold to a German distributor just a few years following the foundation. Mikkel Pitzner is a partner of Freetrailer (which comprises of Freetrailer Denmark, Freetrailer Sweden and Freetrailer Germany and soon other nations) and of a very unique advertising and marketing bureau named Aksel & Ko. He runs The Automated Millionaire program as well as The Goal Setting Academy just to name a few.

A sought after professional board member Mikkel Pitzner currently sits on boards of companies spanning the US, Denmark, Sweden and Poland, including privately held as well as publicly traded companies.

A list of Mikkel Pitzner’s books is given below:

The Art And Science Of Success, Vol. 2

The Only Business Book You’ll Ever Need

The Success Secret

Marketing Miracles

New Rules Of The Game

Mikkel Pitzner’s Trade Secrets For Marketing Your Business Online

Masterminds’ Insights To Business Success

Breaking Through

Successonomics

 

Learn more at http://www.mikkelpitzner.com

 

###

Contact:

Mikkel Pitzner

888 988 2489

www.mikkelpitzner.com

 

Marketing Roadmap offered by Amazing Ideas Inc.

Business Consultant and High Performance Coach Mikkel Pitzner

If You Always Do …

If You Always Do What You’ve Always Done

You’ll Always Get What You’ve Always Gotten

If you are less than satisfied with your results that you have been achieving lately – say last year or even the last few years, then it’s time to review what it is that you are actually doing.

This goes for your personal results as well as for the results obtained in your business if that be the case.

Even if what we are doing used to be a good avenue for building our businesses, then invariably we find some day that it no longer seems to provide us with the growth we used to see – and ultimately we may find that our results are less than stellar if in fact not downright dissatisfying.

The world keeps evolving, but sometimes we individually or our businesses do not really keep up and evolve too and some day we realize that our personal results or our businesses are going nowhere or perhaps even have been dwindling over a period of time.

When finding yourself in such a position, it’s high time to look at what it is you are doing. If you find that you are doing what you have always been doing, then that may very well be the reason for your troubles. You simply have not evolved while those around you have or if nothing else your customers may have.

In my capacity of professional Board of Directors Member and in the role of High Performance Coach as well as in my role as a Business Consultant I often see this problem scenario in people’s personal results or in their businesses and I see it with myself and sometimes in own businesses.

Yet, it’s remarkable when I point this out, just how resistant people are to adopt any changes and it’s remarkable the length they will often go to with the excuses they will make up for avoiding implementing any changes whatsoever. Yes, human beings are not often very thrilled about making changes of any sort. We may say we wish for changes in our lives and our results and yet, we are so very resistant to actually commence doing something new or to go in a different direction – personally as well as professionally.

Business Consultant and High Performance Coach Mikkel Pitzner

But as the quote goes

 

If You Always Do What You’ve Always Done

You’ll Always Get What You’ve Always Gotten

 

How do you expect to achieve better results if you just keep doing the same thing?

We all heard the quote attributed to Albert Einstein that says:

 

The definition of insanity: Doing the same thing over and over and expecting a different result

-Albert Einstein

 

Usually, I find that people and business owners will say to me something along the lines that “we’ll just do more of we have done” and then they hope that they will see more results.

It’s akin the people who, when constantly finding themselves with more month at the end of the money, finally come to the conclusion that they need to find a solution and then come up with something “hey, I’ll take a second job” or “I’ll work some extra hours”.

What is wrong with this picture is, that they do not stop up and review their value proposition. What value do they as an individual bring to the table? What value do they as a business bring to the market space?

Now, in contrast, I have had numerous experiences of successful outcomes and changing of trajectories of results when one has stopped up and reviewed how one could do things differently. Sometimes all it takes is small changes and other times you may find that you need to make some radical changes.

For changes in results for your personal achievements, it very often comes down to making some sincere adjustments in your daily routines and habits. It might also be changing things up completely, perhaps even opting for a complete change of direction.

If you have ever done any physical training of sorts, you may well have experienced reaching some plateau at which point it seems your results are stagnant despite how much more training you add on top of what you have been doing. Changing your routines by dropping some of the training you have been doing for some sort of exercise of completely other character and you may soon see renewed improvements come about.

When you have seen lack luster results in your personal income, you may find new opportunities and improved income by completely changing your chosen career.

For a business, sometimes the changes can come about just by restructuring your offerings, pricing, terms and conditions or a combination of same. Other times you may need to go forth with even more drastic resolve.

Is it scary? Yes!

Usually it is scary and often it is extremely scary.

Is it worth it?

Yes!

If you just continue what you have been doing and you haven’t been happy about the results, then you probably aren’t going to be happy with the results going forth. But change it up and you should soon see different results.

Will you see improved results always?

No!

There are no guarantees. You could choose a route that turns out to have catastrophic effects on your results – personally or in your business.

Is it easy?

No! Often it isn’t.

Look, if there were guarantees and if it was easy, you wouldn’t need to be scared and you would just do it – and everybody would be a millionaire.

Personally, I have found myself in this situation more than once – both personally and in business.

In my very first business that I bought, I was looking at our offering to the market. It was my limousine service business, but it could have been a business of any other industry. I wanted to implement some rather drastic changes in our rates along with several other things.

Coming (almost) from outside, I inquired with the highly experienced staff members what they thought of my ideas and was met with huge resistance: “Oh, no, if I did that, I was sure to see all clients flee and lose everything on the floor”.

There were other changes I wanted to see happen, and invariably I found myself met with shot down ideas and negative reception almost no matter what the idea was about.

Ultimately, I got rather tired of the scenario and went ahead with all my ideas and revamped the entire offering. If memory serves me right my smallest price adjustment was about 30% or so in upward direction.

The result?

After my first 14 months, my profit line had improved to the tune of a 32 fold of the result of year leading up to my take over of the business. I don’t really think I lost any clients that I can remember at said point and I believe we even managed to strengthen a lot of our relationships and our positioning in the market.

Most of the staff members incidentally were changed out during that period too.

It was very scary, but it was so worth it.

At another point, our results had stagnated and we seemed to go nowhere and met challenges left and right with our own deliverables and service levels. When it got to a point that seemed it had gotten far enough, I took a very drastic course of action and changed out the entire operational organization with new people.

This was excessively scary, but within the same year our results shot up again.

I wouldn’t normally recommend anything this drastic, but I actually had to do this once more in the time I owned the company. It was frightfully scary both times, but it was so worth it both times and I have always been happy that I did this.

Today, I might take a less dramatic avenue. I’m a little older now and would possibly proceed with more caution and mechanisms of push and pull and so on. But there’s no denying the remarkable changes in results and value of what we delivered when I did this.

But the point is that you might actually get very far in the direction you want to go, if you are willing to take the risk, get out of the comfort zone and try something new. For you as a person, it may be to uproot your path entirely and take a different road. For a business, you may realize, that you may be able make relatively massive adjustments without losing your business on the floor, perhaps even find you ended up strengthening your relations with your clients and come out with hugely improved results

So in conclusion, if you are in a place where you are not too satisfied with your results – personally or businesswise, then consider changing things up – perhaps even a lot.

What daily routines do you need to change? What routines do you need to throw out? What new action steps do you need to incorporate on a consistent and continuous basis?

What new way do you need to take?

Is it scary?

Yes.

But it may very well be worth it!

Would love to hear about your similar experiences or about your current challenges. Comment or shoot me a private message. Let’s keep the conversation going. Thanks for participating, I very much appreciate it.

 

 Business Consultant and High Performance Coach Mikkel Pitzner

 

Mikkel Pitzner is a serial entrepreneur with vast experience of running a multitude of businesses spanning a wide variety unrelated of industries, States, Countries and even Continents. He is a professional Board of Directors Member and serves on several board in privately held companies as well as in publicly traded companies. As a High Performance Coach and as a Business Consultant, he helps respectively people and professionals and businesses vastly improve their results.

Ready For Take Off

I have truthfully been unsatisfied with my own results for quite some time. It’s time that this changes. It has been time for too long, but honestly, I wasn’t doing much about it.

Well, that’s about to change. This is one of those things that is great, when you have finally gotten enough – and I have finally gotten enough. I need to change this and that means I need to change.

Here’s what Jim Rohn said:

I used to say, “I sure hope things will change.” Then I learned that the only way things are going to change for me is when I change.

So as I said, I’m very willing to make the necessary changes and have already taken several steps to get it going. Sometimes the only way to really get going, is – to really get going.

For me that means that every day, I’m taking massive action steps to bring me one step forward. Forwards towards that new goal line that I have set up for myself. To keep me motivated, I revisit continuously (and certainly every morning as the day begins) what that goal line is. To keep on track, I revisit every day the time frame that I have set up for myself for reaching the goal line. It’s no good falling behind too much, for catching up can already be hard when you have set an ambitious goal to begin with. And your goal should be ambitious.

My father always said:

“The day that is spent never returns”

– Axel Pitzner

In other words, you need to ensure that you spend every day wisely and not miss your opportunity to progress and move forward. Make the most of every day you have.

I’m ready for take off. I’m ready and willing to make the changes and accept the sacrifices that they entail. I’m also ready to reap the rewards.

Ready for Take Off at Mikkel Pitzner -passenger jet plane flying over airport runway against beautiful dusky sky use for aircraft transport and cargo logistic and traveling business industry

Yes, I need to change and though making changes is not easy for us in general, I’m so committed to it now that I actually find great excitement in it.

“For Things To Change – You Have To Change

For Things To Improve – You Have To Improve”

-Jim Rohn

The great thing is that I have amble experience in a wide variety of endeavors and I have previously had some very satisfactory results, so I know what it takes. Among other things, it takes a lot of work. I find that I’m actually looking forward to doing this work. No, not all of it is so much fun, but a lot of it can actually be, when you are focused on where it is you wish to go.

I’m privileged too, for I have several endeavors that I’m currently pursuing and they are incredibly cool and hold very big promises of what can be. I invite you to come along for the ride. Your company will be appreciated and I look forward to journeying with you.

To come along on the journey I suggest that you sign up for the future updates. No, I hate spam as much as anybody and I will not be sending you a ton of junk. I will only be sending you what I believe can add value to you, your endeavors and your life – and should I tire you after all, then you can always unsubscribe with an easy and simple click of the mouse. Also your email will rest safe with me as I will never share or sell off that information.

You might also consider following my page on Facebook and please by all means feel free to comment here below or on the Facebook page. I would love to learn what you are working on and where it is taking you. So please come join the fun.

Let me know what you are working on.

Let me know what your goals are.

I’m ready for take off. Are you?

Focus In Order To Achieve More feat

Trying To Get More Focused

Moving ahead in search of greater results and real tangible grand outcomes.

I wrote in one of the latest blog posts that I’m making some changes and that I’m very committed to making these changes. Not only is it something I really want to do, but it’s also something that is highly necessary and long overdue. In the follow up blog post I wrote that I had added the word “Achiever” to my ego-website title. After several years of not performing to my abilities and honestly not working to my abilities, I have realized that I need to make a lot more happen and “DO” a lot more. In fact, I need to implement massive actions and I’m pushing this hard as I enter 2015.

One of the ways of achieving more, is to actually focus more on fewer items.

Focus In Order To Achieve More

 

This is nothing new and many self help books and books on how to achieve success will hit upon this. However, I suffer from the entrepreneurial bug – the shiny new object curse – in such a way that I have a great challenge in limiting myself to just a few things – let alone just one thing. Repeat visitors to my ego website might thus have seen that during 2014 I had listed some 12 new start ups that I was implementing all at the same time. Even as I wrote about these I also strongly underlined that this is not the best course of action, but rather that one should choose just one such start up and really give it a serious go.

Well, I can state that I probably ended up actually commencing 6 of them. One (SR) fell off the plan before it really got started. The reason for that was that the person who had the idea for the venture ended up – sorry to say – screwing a buddy and me and we dropped the venture. Thankfully this was before any money was put into the venture, but still it was a shame. The idea behind the project was great and entailed many opportunities and possibilities. But I wouldn’t advise anybody to do business with people of little integrity and people who aren’t trustworthy. Yes, you will invariably come across some such people and often find out too late in the game, but that is all part of doing business. If you are too scared all the time, you’ll probably never get anything started.

Now in terms of further focus now that I was left with 5 commenced projects, I’m happy to say that one of them (GAPL) actually doesn’t entail any work nor any noteworthy time expenditure. The reason being that this venture really just constituted forming a corporation that would act as a family corporation that will be the ultimate owner of some of the other activities. In other words, once established it itself does not entail much work other than the yearly tax return and associated tasks.

A third of the new ventures (RW), I implemented, but quickly found that it wasn’t going to go very far without a lot of actions and daily tedious tasks that at this point in time I feel would be wasteful compared to where else I could invest my time. Also I was expecting more to come out of “a partner abroad” than what I saw, so again, in conclusion I decided to “park” this activity till further notice.

This means at time of this writing, outside my existing entities and ventures, I have 4 new start up activities that I’m very sincerely committed to. With the start ups that I’m committed to from 2014, it means that I have 6 main project areas in terms of business for 2015.

It’s still a bit much, but one of them (UH) will be a long work in progress with some work entailed once in a while, but probably not a lot just yet. Two of them (TGSA & TAM) will entail a lot of work, but I estimate that each will have about a month’s worth of serious commitment in order to reach a result from which to become “live” and from which point it will require less, but steady nurturing and activity.

Now 3 of the ventures will require a lot of actions – massive actions and on a continued basis. My intentions are to build teams to help handle all of these activities as things progress. In the beginning most activities will be handled just by me, but as soon as I get some traction, I will need team members to join the ventures and that will be hugely helpful and will then on its own continue even more traction.

The good thing is I can actually handle a lot more personal work, since as mentioned I didn’t perform very greatly in this area in recent years. In other words, I have amble capacity here and I certainly have vast experience and knowledge that is needed for these ventures. So I’m confident I will see some real progress very fast.

Ventures Under Way

The Enterprises Under Way as it was stated up till recently

One of the ventures that will continue to need some real effort is that of Pivot Point Enterprises. At the end of 2013, a partner and I established this company with the specific aim of building a unique business platform on which businesses can manage, store and document everything they do in their businesses. We have succeeded at that and have built something rather spectacular in the platform that we call Doc&Do. People who have had the chance to get a real demonstration of the platform are very enthused and blown away by its power and usability, but we still have huge way to go in order to build a critical mass of users. In other words we have our work cut out for us on this one. If you are reading this, I invite you to go and test it out. You can sign up for a free account. If you wish, you can also reach out to me and have a demonstration set up for you (limited availability).

In 2015 and as soon as possible, I’m also excited to announce that I will aim at bringing the activities of Freetrailer to the US. Freetrailer is already hugely successful in Denmark and Sweden and has a few more countries opening up in Europe in 2015 if everything goes according to plan. The US seems to hold huge possibilities for our business model and in truth I’m just awaiting some important pieces to the puzzle before I officially will reach out to the potential partner companies here in the US.

But much more on that and on the other activities that I will focus on during 2015.

For now, I’m just pleased to bring down the areas of focus. Yes, I still have existing areas of focus and obligations and I will tend to them with equal fervor and strength, but these are exiting times and I invite you along for the ride and suggest that you might sign up for more future updates.

Again in closing, my suggestions to others would be to focus on the one venture that entices you the most and go for that full out. Then once it’s up and running well, you can possibly have a go at another and additional venture. Going for several big ventures at the same time is not my recommended course of action. However, I have found my way of achieving some success doing so via my previous experience from back in the day when I purchased my first personal business, while employed as the CEO of another large and very busy business. Back then I had to remote control my newly acquired personal business and was only “allowed” to work on that in my free time, evening and weekends and yet grew its profit line by 32% in my first 14 months of ownership. But more on that some other time…

Meanwhile, I would love to hear from you and invite you to comment below with your stories.

What are your areas of focus for your 2015?

What will you be working on?

What are your goals?

 

Big Idea Taking Off at www.mikkelpitzner.com

New Word For Me – What’s Your Word?

My last blog entry here was the blog on Changes Ahead in which I spoke about some changes that I will be making. Some changes that are highly overdue and that I’m also very excited about implementing.

Now, I was indeed very vague about what the changes will be, but I shall enlighten further as we go along and as I manage to implement them and as I manage to get the changes and the necessary action steps started.

So here’s the first change. It may seem very simple, but I believe there’s more to it than that. Indeed, I believe it holds power and that results will flow from it. Not by itself alone, but indirectly from what it means and what it will mean for my activities, routines and new habits.

What’s the change?

The change is: A Word.

“A word. Huh?”

Yes, that’s right I have “implemented” a word. Well, in actual fact, I have added a word to my website.

That word is: “ACHIEVER”.

The word has been added to this website’s title, which used to read: “Mikkel Pitzner, Serial Entrepreneur & Dreamer Extraordinaire”.

Now the amended title reads: “Mikkel Pitzner, Serial Entrepreneur, Dreamer & Achiever Extraordinaire“.

“So what”, you might say and I hear you. Adding a word in itself may not really mean a lot. But then again it actually might mean more than we think it will.

Back when I first set out with this ego-website I added the word “Serial Entrepreneur” for that was an obvious choice of who I am and what I had been doing up till then and what I’m still doing to this day.

But just placing the “Serial Entrepreneur” seemed truthfully a little boring and unremarkable and quite possibly also a little too generic and commonplace. So I added another couple of words back then, namely the: “Dreamer Extraordinaire”.

My reasons for choosing the words Dreamer Extraordinaire as descriptive of me were and still are that I do find myself to be a dreamer. I dream a lot of dreams and I sometimes dream of big things. I love exploring grand visions and to ponder “what if”.

In addition, I have long maintained that everything in this world is created twice. First it’s created in the mind or in the spirit (internal world) and then subsequently it is created in the outer world (external world).

A building for instance was first created in someone’s mind and blueprints were drawn up etc. Only subsequent to that was the building built.

In other words, it’s highly powerful and also very necessary that we can dream.

“All men dream: but not equally. Those who dream by night in the dusty recesses of their minds wake up in the day to find it was vanity, but the dreamers of the day are dangerous men, for they may act their dreams with open eyes, to make it possible.”
― T.E. Lawrence, Seven Pillars of Wisdom: A Triumph

I have always been proud of my abilities of having vision for things that might be. I believe I can dream big and see things that could be created that could make real impact in this world.

The problem, however, is if we just remain dreamers – or daydreamers. We need dreamers in this world, but more than that we need the dreamers that also “do”. In truth a bit of that has been lacking on my end.

The world needs dreamers and the world needs doers. But above all, the world needs dreamers who do.

– Sarah Ban Breathnach

Yes, I have had many dreams and ideas and yes, I did commence a great deal of projects all at the same time, but in reality, I still lacked backing everything up with much more action. Massive action.

Massive actions coming your way at www.mikkelpitzner.com

So as we commence this new year, I’m highly committed to making some great changes in my life, for me and mine and for those who may wish to follow along. I need to implement massive actions.

For my site title I thus thought about implementing the word “doer”, but it just didn’t seem to ring quite right. So I chose the word “Achiever”. For the achiever, I believe dreams, visions and ideas must have gone forth beforehand. Then actions were implemented and then when successful, the achieving was realized. I wish to achieve much, much more than I already have. Yes, I have achieved quite a bit I think. But at the same time, the last (too many) years, I actually don’t feel I have achieved enough of real substance or of real results and I seriously need for that to change. The great thing is, that I know what is needed for that to happen. Mostly, I believe I need two things to be high on my radar and calendar going forth to make it happen: More focus on fewer real things and massive, massive actions to be implemented for those things that I will now focus on.

Great thing is: I’m ready. Yes, I’m sooo ready.

It’s cool in a sense that I’m reaching this stage right at the commencement of a new year, but it actually hasn’t much to do with that. It’s just a coincidence. But cool nevertheless, cause it’s natural for us to stop up for a brief moment and sense where we are at in our lives and where we wish to be at – especially as we exit a year or as we enter a new year. So timing is absolutely fine with me, but it could easily have been any other time during the year. In truth, I’m just happy that I’m finally finding myself here and I’m so excited about what is to come and am excited about the massive actions that I will commence implementing instantly and continuously going forth.

As I stated earlier, you may find adding a word to my site title doesn’t mean much of anything. But I actually feel it does mean a great deal. The word now that I have added it here, is an identifier for me. It’s a word that I now will ididentify myself with and it’s a word that I will associate myself with and that I feel is descriptive of me. For someone to achieve success, you have to become success. If you wish to get into great shape and health, you will have to become such a person. How does such a person act? What choices does such a person make? By choosing the word Achiever for myself, I will now, more than ever before, have to think consciously about my choices in life and in every day and about my activities and habits. The unconscious probably commenced thinking about these decisions and activities as soon as I made a decision about who I wish to be – who I wish to become and who I wish to be.

Big Idea Taking Off at www.mikkelpitzner.comBy having the word added to my site title I will certainly be reminded of my new decision on a continuous basis going forward too.

Yes, it all helps. Trust me, this will make huge difference going forward.

So in closing the question for you is:

What will be your word or words?

Who and What do you choose to be and become?

Ask yourself: If someone was to characterize you using 3 words; what would those 3 words be?

(you might be surprised what the answer would be if you asked someone about that today, so become and be intentional about this, in order to become and be the person you wish to be).

“All that we are is the result of what we have thought. The mind i everything. What we think we become.”

-Buddha

Changes Ahead feat

Changes Ahead

There’s going to be some changes coming around here that excites me greatly. It’s also about time.

After so many years of entrepreneurship and having run several businesses – some successfully some not – it’s amazing that I still have to learn so many good old lessons. Lessons that we have all heard before and lessons we often hear from our very early age.

So while I’m not proud that I keep making many mistakes in areas of which I should have known better, at least I’m grateful that I’m finally coming to terms with reality and the need to step things up. There’s going to be a lot of changes coming here for me and for the businesses in which I’m involved. It’s exciting times in other words and I’m positive that hugely improved results will come of the changes.

I will update more as I progress, so you can follow along and revisit the lessons I’m finally taking to heart and so you can follow along with any results that may come of it. In other words, I will also be a bit more specific about the changes that I will be making and why these need to be made.

As I write this it’s Christmas time and we are approaching year’s end which is very suitable for making revisions of your current state of affairs and life, and for looking a bit at where you wish to go in future and perhaps getting clear on what changes you may need to do in order for that to happen. I find entering a new year is a great time for you to make such revisions, but that said, I find that anytime is a great time to do so. In other words, my recommendations are not to be waiting for a new year to come around – any time is a good time, especially if it involves implementing changes for real in order to improve your life. So it is actually by happenstance that my changes that I have finally come to terms with are necessary and needed happen to take place now.

But things are happening these days. For the better, I’m happy to say. When changes take place, however, it also often produces stress and anxiety and this part is not so wonderful to live through, and I’m finding myself being more irritable lately, which is unpleasant for me and those around me. I only hope that those around me don’t quite feel the brunt of it and certainly I hope they feel nowhere near the irritation that I feel myself. Changes are often highly unpleasant and involves more than may appear on the surface. But changes may very often be highly necessary and needed. I have come to a part of my life where I need to make some serious changes as I wish to propel myself to a higher level and greater results.

As I said, little has the timing of this to do with the fact that we are coming to a year’s end, but it is perhaps quite befitting all the same. The question is for you to ask yourself, what changes you might need to make for yourself in order for you to achieve some of the goals and aspirations that you have for your life? What new habits do you need to form? What old habits do you need to tear down?

I think I have my work cut out for me. But at least I’m highly motivated to do so too. Let’s just hope that I can juggle all of “Life” while in the process.

It’s going to be an interesting ride. Please wish me luck as I wish you luck in your journey.

 Changes Ahead for Mikkel Pitzner in search of greater results

Fire Yourself Now

The Time To Fire Yourself

After several years of running your business you may find yourself running low on energy and enthusiasm for the business. You might be taking more and more excuses in for not really handling the bare minimum of chores and responsibilities that you as a leader hold and should upkeep. You might even remove yourself physically and make yourself more and more inaccessible for the employees, colleagues, managers and yes, even customers.

Usually when this happens, it is in connection with the business not developing and not achieving the results that you would wish for. The uphill struggle and the seemingly unending struggles may begin to take a toll on you and strain you mentally and drain you from what’s left of your energy.

But more often than not, the problem is not really the current that seems to go against you or the never ending challenges that seem to heap up against you. No, the problem is usually…

YOU.

It's Time To Fire Yourself

If you stop for a moment and think back over the years, you will more than likely agree with me that there were always struggles, that there were always obstacles along the way. So really it’s usually not that things really have changed much, it’s probably more that you have changed. Or rather your attitude towards the challenges and the business has changed.

When you set out, it probably was a big challenge for you and you were probably met with a huge amount of “tests” from every corner. But you were excited and charged head on. You held your ideas and your vision high and it charged you with energy and stamina and a drive that enthused those around you, your employees and colleagues.

But for whatever reason, you got tired along the way and you dropped the strength to keep pushing through and shining that bright light for the others to follow.

What’s more is, that because of that, you are more than likely a good reason that the business isn’t in fact doing so well and may well be in a limbo and probably even has been for some time.

Yes, the world keeps changing and things become more and more disruptive with greater frequency and impact. But really, most of what you are facing is no more challenging than what you had to face earlier in your career – at a time, I might add, when you were even less experienced and knowledgeable.

The problem is that you haven’t changed. You haven’t developed. You stayed still and remain the same as always.

A business – any business – really does need a leader.

No let me correct that.

A business – any business – really does need Leadership.

People (employees and yes, even the customers) really need a bright shining light that will lead the way. That will take the charge and show the vision and making the claims as to where you as a business are heading. People need someone who will show the strength and courage even when things get tough and when obstacles seem insurmountable.

If you business is seemingly going nowhere (or worse going backwards) then you need to take a long look at yourself as the leader.

It’s often not really the business that is the trouble. It really is the leader.

You as the leader holds the ultimate responsibility (well, ultimately the responsibility rests with the board of directors and the owners of the business), so if you are not up for the task any more, then now is the time to remove yourself from the business. You are no longer serving it well and you are actually hurting its chance of survival at worst or chances of getting decent results any time soon.

In fact, you are already a bit late in making this decision to remove yourself and you really should have done so long ago.

By the time you have reached this point and have seen this described development of your business (or rather lack of) and you recognize what I’m stating here, then it’s probably been already way too long like that. You have probably, in fact carried on with this state of affairs for several years. And everybody has suffered.

That’s right, everybody has suffered along the way. The business has suffered, which can clearly be seen from the results and your books. The employees have suffered, for the have been left wanting for better leadership and better inspiration and the lacking results have probably caused lacks of wage development or possibly even decreases in compensation and other benefits. The atmosphere within the company has more than likely suffered.

And along the way more signs have shown up that tells the same tale of a business going down. Tell tale signs of employees claiming more sick days, dwindling sales, more mess in and around the work space, and employees assuming less and less responsibility on their own.

But it all might not be too late.

Changes are needed. Sometimes radical changes.

The best recommendation might well be to start by removing yourself from the position of leadership and instate someone capable. Yes, that’s right. The best cause of action might well be to fire yourself.

This really is no different that when companies are bought and you often see that the management are fired. They are usually fired to make way for new changes, better growth and more speed at which to reach new and higher results.

Yeah, you may not really like to hear this and you may not really like to have to face this. But trust me, you are not really very happy where you are at for if you were your business more than likely would be showing it via better results and better growth. But the great thing is, that once you have fired yourself and instated capable management in your place, you can let go of a lot of the daily hassles and soon you will find new streams of ideas and energy leap into your mind and body and can actually now begin to add much more value once again into the business via your conversation with the new management, strategy meetings and possibly board meetings.

Your quality of life is very likely to improve and the results of the business likewise. Of course rightening the business and bringing it back on the course it should be at may sometime take a bit of time. It’s sometimes kinda like a supertanker in that way. Change the steering now and it will take a bit before it will actually take effect. Unfortunately to add to that pain, it is often not easy to find the right candidate to take over the management, but trust me, more often than not, the biggest problem is just that you are clinging onto it for too long and too hard.

But imagine for a moment a situation and a new lease of life in which you remain a business owner, but have removed yourself from the daily nitty gritty chores of the business and really just work on it from the perspectives that are more concerned with the vision and the strategies of how to get there. But you leave it in the hands of someone else who more than likely actually are very capable and who has the enthusiasm and the drive. You will be awarded time and freedom to seek other interests of yours and explore where were precluded previously because of the workload. And you might even find renewed energy and strength to expand into new business ventures and exploits.

Yes, if any of the above rings true, it may be about high time that you fire yourself and remove yourself from the daily operations of the business. More likely than you might wish to hear, you are in fact the cause of the stand still of the business and your are in the way of its progress. Remove yourself and achieve a better quality of life and recommence working on yourself, for obviously, you actually need to progress and evolve too – and you haven’t.

The time to fire yourself is long overdue, so now go do it.

Leadership

Are You Throwing Away Perfectly Good Money?

Still Whining About Lack Of Business? Are You Leaving Money On The Table Too?

Every day I see it and even experience it. Businesses that are so hungry for more business and more revenues, but that are at the same time turning their backs on it.

It baffles me all the time. But every day I see it and experience it. Usually several times a day with a multitude of businesses of any industry.

Here’s a couple of recent examples:

I recently bought a new home and moved in. Along with the move you go through all the things you want and need. New updates, painting jobs, changing out carpets or installing hardwood floors, changing rooms, altering for taste or updating styles or just upgrading old appliances and what not.

So one of the installations my new house has, is that of a full blown sprinkler system in case there’s a fire. Kinda neat and a first for me to have in a private home. It’s especially nice since the sprinkler outlets are “hidden” and therefore don’t look industrial and awful. Now,  the sprinkler system is of course hooked up with sensors and an alarm system that goes to nearest fire station and the sheriff’s office. Kinda cool too.

Since the system is already in place and already has all communications and sensors to it, it feels natural that you might want to expand upon that to include everything for your personal safety too, such as a personal alarm (handy for when the wife is home alone) or for burglary alarm systems etc. for when nobody’s home.

As I took over the house I had to go through the motions of getting all accounts turned over to me and registering me and my family with all the relevant suppliers and vendors. It also meant that I had vendors come out and check everything was fully function-able and this gave me the perfect opportunity to explore more possibilities, system upgrades and updating equipment where necessary.

For the sprinkler system that was the same too and a very nice gentleman came to our house. We signed the papers and he went through the entire installation and checked everything was up and running perfectly and as it should.

His visit gave me the opportunity to explore what else could be done now that we had the system in place and we quickly found that we could in fact expand the system to include alarms and applications way beyond the sprinkler system with relatively little fuss and just a bit more investment, which of course would lead to a nice monthly increase in the revenue to the supplier company (a revenue stream that then would go on and on for probably a long, long time)

Now the house does have a separate alarm system, but joining the sprinkler system with upgraded alarm system would enable us to drop one of the systems and drop an expense, saving us a monthly costs, while yet as described above leave the supplier with increased revenues.

The visit from the sprinkler company concluded with the agreement that they would send me a quote for upgrading the installation to my requirements and wishes and I was all set for it. The costs up front would be bare-able and the monthly expense going forward would be less than running two installations and the end solution would provide more security and not least a greater provision of these elements for the family.

But here’s the thing. I never heard back from the representative.

Now, I could easily follow up and get this in motion again, but I’m too busy on other things or simply forget to do so when phones are open or whatever. It doesn’t really matter what my excuse is. And of course, between you and me, I’m kinda like, if they don’t care more about me as a client then forget it, I will place my money with someone who do care.

For a situation like this, I’m a relatively eager and easy customer and all you would need to do is to place in front of me a decent and fair offer and I would probably put a YES to it straight away and give you my money.

Handsome young man throwing money

The other example I wanted to bring you is that of a printing service. Along with our moving it just happens that I also started a number of new businesses. For one of these I was seeking a printing service that would be able to make me a very nice upscale stationary and the like. To perform this task, I wished to source a local vendor to support the small local town. I explained everything I was looking for and they went to work.

And then they didn’t.

As I customarily will do, I invited about 3 different vendors to bid for the assignment and to come up with a solution. One hardly responded, which quickly left them dropped out of consideration. But even the others left me wanting. I had to call upon them too many times, instead of them trying to reach out to me to get the order. The final runner up eventually couldn’t really find a solution that would serve what I was looking for and pretty much just gave up.

But a solution is out there and I know where I can get it. But the point of the matter is that they (the vendors I invited) will not be getting the order, nor the order for the 5-6 other new entities for which I also need stationary.

So when I hear businesses that are whining and crying for more business I usually say they need to start by looking at all the business they are turning away already by their actions or if this is the case their in-actions. Usually their whining and complaining are uncalled for if only they would shape up a little.

I could come up with numerous more examples, like the two companies I dealt with in search of new hardwood floors, who also missed out on opportunities dues to lack of follow through and like opportunities I presented to more than one builder for potential add on to the house and the AV companies that didn’t follow through either.

You may be thinking, when reading this, that I might be a terribly difficult customer. But the fact of the matter is, that I’m actually a relatively easy client. I will give space and room for mistakes, delays and what not as long as it’s within reason. I will tell things pretty straight so that you as a vendor will know exactly for what I’m looking for, by when and to what standards and if offered a decent price and good delivery, I will accept and pony up. And I have been known for paying lots of money for solutions and sometimes chosen the more high end route for pretty much anything. So in fact I would venture to say that I’m not just a relatively easy client, I’m actually close to a perfect customer.

The conclusion in all of this is, that there’s so much more business and revenues to be had out there for all sorts of companies. But are you grasping these opportunities? Are you following through? Are you delivering on your promises and even simple deliveries?

If you are still wishing for more business, start by looking at the opportunities you already have and have had. Did you live up to the bare minimums that could have been expected from you?

Better yet: Are you over-delivering and going the extra mile?

If you can answer YES to the last question, then my bet is you can even ask for premium prices and that you can have a very performing business if you don’t already.

I shall discuss the last bit in future post soon for this is another important issue that I find too often people are struggling with. It has to do with pricing. I shall also come back with a discussion of the times when one of my own companies totally failed in its performance due to complete lack of understanding of what needed to be delivered. This one was a service company and the service lacked. It almost cost me the entire company too. But as I said, we shall return to that in future posts soon.

For this post here, I’m curious to learn about your experiences and your views. What do you think? Please comment and engage in this conversation. It would be interesting to see where our conversation together might lead us.